Thomas Cook India, SOTC Tap into Rising Demand for Monsoon Holidays

Travellers are leveraging off-season pricing, together with special deals/discounts

Thomas Cook (India) Limited, India’s leading omnichannel travel services company, and its Group Company, SOTC Travel, have launched their portfolio of Monsoon Holidays 2025 across India and the subcontinent.

Monsoon, traditionally considered a low travel season, is gaining momentum due to its compelling value proposition. Travellers are leveraging off-season pricing, together with special deals/discounts from airlines and hotels and fewer crowds to explore India’s scenic beauty.

 Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Ltd., said, India’s monsoon is a magical season with lush, cooler climes and full of hidden gems. Being a traditionally low season for travel, Monsoon is the perfect time to embrace the great outdoors and experience travel at discounted rates with special offers. We have also launched ‘Buy One Get One Free’ (BOGO) offers on select packages to enhance value for our customers. From backwaters to wildlife safaris, biking trails, spiritual circuits to Ayurveda retreats, our Monsoon Holidays offer something for every traveller across segments of families, millennials, working professionals, group of friends, couples and frolleagues.”

S D Nandakumar, President & Country Head – Holidays & Corporate Tours – SOTC Travel, said, “The monsoon season is opening up exciting opportunities for travellers to experience India at its lush and vibrant best. From mist-covered hills to rain-kissed forests, we’ve designed experiences that capture the untapped beauty of the season. We’re also seeing a shift beyond metros, with growing demand from Tier 2 and 3 cities. Micro-breaks, mini-cations and weekend getaways are becoming the new norm, as travellers seek shorter, more frequent holidays. Our monsoon portfolio is designed to cater to these evolving preferences with curated itineraries, flexible options and great value.”