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IHG Inks Agreement to Debut Crowne Plaza in Punjab

  • May 21, 2024
  • 2 min read
IHG Inks Agreement to Debut Crowne Plaza in Punjab

The signing is in line with IHG’s strategy to expand its portfolio across secondary markets in the country

IHG Hotels & Resorts has announced the signing of a management agreement with SLRV Hotels to debut its Crowne Plaza brand in the state of Punjab.

Scheduled to open in Q4 2028, Crowne Plaza Amritsar Airport will add 136 keys to IHG’s growing portfolio in the city and strengthen its presence in the prime tourist and spiritual destination in the country. The new-build hotel will be IHG’s first Crowne Plaza hotel in the city and IHG’s fourth property for the brand in the state.

Crowne Plaza Hotels & Resorts is one of the world’s largest premium hotel brands, with more than 530 open or in pipeline properties in major urban centres, gateway cities and resort destinations globally.

Commenting on the announcement, Sudeep Jain, Managing Director, South West Asia, IHG Hotels & Resorts, said, “We are delighted to partner with SLRV Hotels Pvt Ltd to introduce our premium brand, Crowne Plaza to the city of Amritsar. Crowne Plaza Amritsar Airport will add high-quality, branded accommodation to the city and cater to the diverse needs of travelers.

He further added, “This signing aligns with our strategy of expanding of our portfolio in India and strengthens our presence in key tourist and spiritual destinations. We look forward to welcoming guests and providing them with exceptional premium experiences that Crowne Plaza is renowned for.”

In a joint statement, Raghav Nayyar and Vishal Mehta, Directors, SLRV Hotels Pvt Ltd added, “We are thrilled to partner with an internationally and locally trusted hospitality brand like IHG to bring the iconic Crowne Plaza brand to Amritsar. It is one of the most recognized brands across the world offering a consistent and comfortable experience. With a combination of an excellent location and IHG’s strength and scale of global systems, technology and loyalty programme, we are confident that Crowne Plaza Amritsar Airport will become a preferred choice for business, leisure and spiritual travellers visiting the region.”

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